Ducks Assist in Research of New Sports Technology

Feb 26, 2016

On Sunday evening, the Ducks face the Huskies at Matthew Knight Arena. A Eugene startup will use the game to test its future-predicting technology.


Sportstech uses a pair of 4K cameras to scan the court and find basketballs in flight. If the shot looks good, a green light flashes. A red flash goes off if the ball looks like it's going to miss.

The video resolution of an HD TV is 1K, or about 1,000 pixels horizontally. Super HD? 2,000 pixels. Sportstech's 4K cameras each filled a one terrabyte hard drive during the first half of Oregon's game against Washington State on Wednesday night.

Sportstech's Matt Ginsberg says it's not fancy shoes anymore, but technology impacting athletic performance that is the major issue in sports today.

GINSBERG: "The right role for machines and people to play is to do things together that neither one of could do separately. We're gonna make athletes who can do things no one else could do before. I hope it makes it more fun to watch. Because, when I watch a basketball game, I want to see people doings that I wish I could do, but just can't."

Ginsberg says the technology has a lot of potential applications, from better preparing sports announcers to helping referees make goal tending calls.