Lane County Hopes Road Signs Will Reduce Deaths

Feb 4, 2019

Lane County has the second highest rate of traffic fatalities in the state. To address this issue the county implemented a national strategy on safety known as “Toward Zero Deaths.”

Map showing traffic deaths and injuries in Lane County since 2012
Credit Lane County

Lane County’s Devon Ashbridge says this includes education, enforcement and better signage to make the roads safer.

“So anything we can do to help drivers make better decisions about their speed and about their focus and help make people aware of the conditions of the road can be beneficial.”

Part of this effort includes new “curve warning signs” to encourage drivers to slow down on windy rural roads.  More reflective yellow and black chevron signs are being installed throughout the county on roads assessed to have sharp curves.