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Shareholder Profit No Longer Highest Priority For Some Oregon Companies

Socially-minded companies in Oregon have a new way to prove their commitment to the greater good.

Starting Thursday, a new law allows businesses in Oregon to register as a "Benefit Company." It means those companies will no longer be required by law to place shareholder profit as their highest priority.

Eric Friedenwald-Fishman is the founder of a Portland-based marketing firm called Metropolitan Group. He says he signed up on the first day.

"As an owner of a benefit company, you can make choices that value the needs of not only shareholders, but also of employees, of your community, of the environment," says Friedenwald-Fishman. "So it creates much better flexibility for the owners of companies than the current corporate form."

The Oregon Secretary of State's office says 29 businesses signed up on the first day. Oregon is the 20th state in the nation and the first in the Northwest to offer this business designation. About five dozen companies in Washington are registered as Social Purpose Corporations. It's a similar program, but doesn't require third party verification.

Copyright 2014 Northwest News Network

Chris Lehman graduated from Temple University with a journalism degree in 1997. He landed his first job less than a month later, producing arts stories for Red River Public Radio in Shreveport, Louisiana. Three years later he headed north to DeKalb, Illinois, where he worked as a reporter and announcer for NPR–affiliate WNIJ–FM. In 2006 he headed west to become the Salem Correspondent for the Northwest News Network.