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Super Bowl LVI ads get advanced hoopla treatment

Super Bowl marketing has been in full swing for several weeks now.

Brands have blanketed YouTube and social media with ad previews, trailers and teasers — all in hopes of getting more bang for their millions of bucks, says Here & Now media analyst John Carroll.

This article was originally published on WBUR.org.

Copyright 2022 NPR. To see more, visit https://www.npr.org.