As we head to November 5th and the presidential election, Oregon On The Record takes one last look at the mechanics and machinations of a political campaign.
Today on the show, you’ll hear a conversation with a long-time Oregon Political Consultant, Jake Weigler of Praxis Political who has run many, many campaigns for a number of candidates and issues.
It will be an insiders look as to how candidates are recruited, trained and polished. And he’ll also explain that yes, indeed negative ads do work.
Designing and executing a political campaign is equal parts art and science and you’ll hear from an expert about what works and what doesn’t.